Case Studies helps the learner to apply the theories or concepts to real situations. This contest evaluates students’ writing skill, ability in creating interest among the readers, and creativity to make readers think critically on the context in which the case is crafted.

Guidelines

1. The number of participants allowed in a team is two.

2. Maximum of TWO TEAMS are allowed from an institution.

3. Case should be on recent issues in Business, Economics, International environment and related fields of management.

4. Case study should have well-defined issues and Learning Objectives.

5. The work should be genuine and original.

6. Length of the case must not exceed 1500 words.

7. The Participants should follow the templates given

8. The participants of this event should not participate in any other event.

Evaluation criteria

1. Case Positioning

2. Skill demonstrated in conceptualizing and analyzing the case

3. Coherence

4. Solutions relevant to the issues discussed in the case

5. Overall quality of the presentation

Mrs. C. Maria Rex Sugirtha
Faculty Coordinator
+91 88700 60754

Ms. A. Nivya
Student Coordinator
+91 70945 09420

“Hunt the Egg, Not the Bird”

This event is to test the ability of the participants to foresee the future positions and develop ethical strategies to make profits by trading in stock market.

Guidelines

1. It is an individual competition.

2. Maximum of TWO PARTICIPANTS are allowed from an institution.

3. Prelims and Finals will be conducted (Only Two Rounds)

4. Juries’ decision is Final

5. Areas to concentrate - Financial Markets, Stock Analysis and Investment Decision

Evaluation criteria

1. Critical thinking

2. Stock market knowledge

3. Investment and analysis and portfolio selection.

Mr. J. Sahaya shabu
Faculty Coordinator
+91 95974 35686

Ms. E. Ransom Blessena
Student Coordinator
+91 63698 85256

Brand Race gives you a chance to learn from scratch on how to build a brand and finally convincing others.

Guidelines

1. The number of participants allowed in a team is four

2. Maximum of TWO TEAMS are allowed from an institution.

3. Only one round will be conducted

4. It is a brand launch (not a product launch)

5. The team can select their industry to prepare the brand.

6. Juries’ decisions will be final.

Evaluation criteria

1. Unique Logo

2. Tagline

3. Positioning strategy

Mr. N. Pradeepkumar
Faculty Coordinator
+91 98422 34841

Ms. A. Aldina Augustin Escalin
Student Coordinator
+91 81697 15152

“Your style, your apps, create them any way you want with”

Do you want a mobile app for your brand to communicate with your customers effectively? Then, The App Taunt event gives you an opportunity of using your idea to make an APP without any coding.

Guidelines

1. The number of participants allowed in a team is three

2. Maximum of TWO TEAMS are allowed from an institution.

3. Only one round will be conducted

4. Juries’ decisions will be final.

5. Prepare the app (Mobile application) with your idea without any coding and app prototype.

6. The participant teams should submit the app (mockup screen and wireframes) with their presentation.

o Mockups contain the visual details (Image of the app and typography)

o Wireframes are content grouping, information hierarchy and core functionality of the mobile application

Evaluation criteria

1. Creativity

2. User-friendly designing

3. Problem-solving thinking.

Mr. M. Prabaharan
Faculty Coordinator
+91 99405 34627

Mr. R. Ramkumar
Faculty Coordinator
+91 99943 99590

Mrs. S. Illavarasi Subbiah Subramanian
Student Coordinator
+91 90822 56293